T-Shirt Campaign Celebrates Salmon Farming and Supports Wild Atlantic Salmon Recovery

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The Atlantic Canada Fish Farmers Association (ACFFA) has launched a summer t-shirt campaign to celebrate the region’s salmon farming sector while supporting wild Atlantic Salmon Recovery.

“We’ve got the t-shirt you need this summer!” says Susan Farquharson, ACFFA Executive Director. “They look great and raise money for a great cause!”

Starting today, ACFFA is selling LIMITED EDITION “Atlantic Canada Grown, Atlantic Canada Proud” t-shirts designed by New Brunswick graphic designer Lindsay Vautour and printed by New Brunswick’s Printworks Custom Apparel.

Proceeds from the t-shirt campaign will support Fundy Salmon Recovery – an innovative partnership that is recovering endangered Atlantic salmon through the world’s first Wild Salmon Marine Conservation Farm on Grand Manan Island in New Brunswick. This project is an innovative collaboration of scientists, conservationists, salmon farmers, First Nations and governments working together to protect young salmon, improve their chances of survival in the ocean environment and build more productive ecosystems.

“This entirely new approach to restoring Canada’s iconic wild Atlantic salmon is seeing tremendous success,” says Farquharson. “Salmon farmers continue to be passionate about contributing their experience, knowledge, skills and equipment toward helping to save this species from extinction.”

Farquharson said she hopes the t-shirts give Atlantic Canadians a stylish way to show their pride in the vibrant industry created in this region while supporting its role in wild salmon recovery.

“This is a great way to celebrate the incredible sector Atlantic Canadians have built and the tremendous potential that exists for our region to continue to help feed the growing population while reducing the pressure on the wild fisheries,” she says.

Atlantic Canada’s salmon farming sector generates more than 8000 jobs and contributes over $2 billion to the Canadian GDP. Our farmers grow 323 million meals of salmon every year in Atlantic Canada (RAIS Inc.2020), which helps to meet the global demand for seafood. The Food and Agriculture Organization - United Nations (2020) listed aquaculture as one of the top five priorities to address climate change. Regional surveys have consistently found 80 per cent of Atlantic Canadians support aquaculture and agree that local salmon farming is a reliable and sustainable source of protein.

You can order your limited edition “Atlantic Grown, Atlantic Proud” shirt at our online store. The shirts cost $26 each, including shipping and taxes. Deadline to order is August 13, 2021.

The Atlantic Canada Fish Farmers Association (ACFFA) is an industry-funded association working on behalf of Atlantic Canada’s salmon farming industry in addition to a wide range of service and supply companies and organizations.

For more information, please contact:

Susan Farquharson
ACFFA Executive Director
506-755-3526
info@atlanticfishfarmers.com